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Why Most People Hate Marketing Agencies
A weekly email with the best of marketing, AI, and business.
Marketing in the age of Machines by Castleberry
November 06, 2025
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Welcome to Marketing in the Age of Machines. Each week, we bring you the following:
👉 An innovative marketing strategy that has worked for others.
👉 The 2 most relevant contents in marketing, AI, and business that will help you understand the ever-changing landscape.
👉 3 tools for the Marketer of the Future.
👉 The quote of the week. A simple take on everyday marketing concepts.
Problem: Agency owners keep saying, “the space is too crowded” or “everyone’s doing what I do.” But when you actually talk to clients, it’s a different story — most of them have tried three or four agencies that overpromised, underdelivered, and wasted their budget. So the issue isn’t too many agencies, it’s too few that actually get results.
Solution: That’s where the opportunity is. You don’t need to shout louder or reinvent the wheel — you just need to do what you said you’d do. Focus on real outcomes instead of vanity metrics. Be the agency that actually cares about ROI and follows through instead of making excuses. That alone sets you apart.
Lesson: You’re not competing with thousands of other agencies. You’re competing with the five bad experiences your prospect already had. If you keep your word and deliver real impact, you’re already ahead of most of the industry.
1/. How to Plan a Successful Marketing Launch
Learn how top teams turn product launches into momentum, not noise. Clear steps, smart timing, real impact.
Read the full post here:
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2/. Your customers are canceling because they don't feel successful
Google’s AI Mode changes how ads appear, prioritizing conversational, AI-driven search results. Advertisers need to adapt strategies, using AI-friendly campaigns like Performance Max. This article is a must-read for anyone wanting to stay ahead in AI-powered advertising.
Read the full post here:
👉 Tools in the Age of Machines:
TinyAdz: Ad network that helps publishers monetize and advertisers reach real, engaged audiences.
Wrapifai: No-code platform to create and embed AI-powered tools for SEO and lead generation.
PostSyncer: Social media scheduler to plan, post, and track content across multiple platforms.
Most marketers talk about data but ignore the insights sitting in their CRM.