Who Else Wants Ahrefs-Level Data Without the Crazy Cost?

A weekly email with the best of marketing, AI, and business.

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Welcome to Marketing in the Age of Machines. Each week, we bring you the following:

👉 An innovative marketing strategy that has worked for others.

👉 The 3 most relevant contents in marketing, AI, and business that will help you understand the ever-changing landscape.

👉 3 tools for the Marketer of the Future.

👉 The quote of the week. A simple take on everyday marketing concepts.

Problem
SEO tools like Ahrefs can be expensive and overwhelming, making it hard for marketers and founders to efficiently find low-competition keywords, analyze competitors, and secure backlinks without breaking the bank or wasting time.

Solution
Telescope offers an all-in-one SEO solution: discover low-competition keywords, analyze competitors with BuiltWith, and find backlink opportunities using Backlink Explorer all while leveraging simple filters to streamline the process.

Lesson
Switching to a cost-effective, user-friendly tool like Telescope can save time and money while improving SEO results—focus on low-difficulty, high-volume keywords and strategic outreach to maximize growth.

1/. How Castleberry generates more than 100 B2B leads per month
Generic lead generation fails because it targets the wrong people. The solution? AI-driven audience analysis creates hyper-specific content that attracts qualified prospects already researching solutions. Every lead gets vetted for role, company size, and intent - ensuring sales teams only get contacts likely to convert.

Read the full post here:

How Castleberry generates more than 100 B2B leads per month

Mar 12, 2025

www.castleberrymedia.co/en-blog-posts/how-we-generate-high-quality-b2b-leads-with-a-data-driven-strategy

Are you using the latest strategies for B2B Lead Generation?

Take our 9-question quiz to gain insights into whether your brand is using the latest B2B Lead Generation strategies.

2/. Who Uses Reddit Anyway? A Deep Dive Into Reddit Users and What They Think of Marketing
While most brands overlook Reddit, its 100M+ daily users offer unfiltered insights and authentic engagement opportunities. The catch? Traditional marketing fails here. To succeed, focus on adding value, following community rules, and listening more than promoting. Get it right, and you'll access one of the most honest (and valuable) audiences online.

Read the full post here:

Who Uses Reddit Anyway? A Deep Dive Into Reddit Users and What They Think of Marketing

Learn who’s on Reddit, how they use the platform, and how your brand can create a presence there — in an authentic, community-focused way.

blog.hubspot.com/marketing/reddit-users?hubs_content=blog.hubspot.com%2Fmarketing%2Fai-agents&hubs_content-cta=null&utm_source=chatgpt.com&hubs_post-cta=blognavcard-marketing

👉 Tools in the Age of Machines:

Arcads Spy Agent: Tracks competitor ad strategies across platforms to reveal performance insights.

Arcads

Tools

tools.arcads.ai/spy-agent

Blabla.ai: Generates AI-powered conversational scripts for customer interactions.

Blabla - Turn your customer interactions into revenue with AI

Blabla brings all your comments and DMs into one place. With AI, you reply faster, save time, and turn your audience into customers. ✨

blabla.ai/en

Mureka.ai: Automates visual content creation and optimization for digital marketing.

Mureka

AI music generator that transforms your lyrics and prompts into fully produced songs, all unlimited and royalty-free!

www.mureka.ai

❝

In B2B marketing, the right data doesn't just find leads, it finds the conversations your buyers are already having

Luisa Fernanda Echeverry - Director @Castleberry

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